书名:The Art of SEO

作者: Eric Enge, Stephan Spencer, Rand Fishkin, and Jessie C. Stricchiola

出版社: O’Reilly

出版日期: 2010年

文档格式: PDF

文档大小: 12.8M

内容简介: THE BOOK BEFORE YOU IS DESIGNED TO BE A COMPLETE AND THOROUGH EDUCATION on search engine optimization for SEO practitioners at all levels. Think of it as SEO 101, SEO 102, and SEO 103.

We were inspired to create  "The Art of SEO" because we have not previously seen a comprehensive work on the topic of SEO, and we believe that it is very much needed in our industry. Our goal has been to help simplify a very complex, layered topic and to make it easier for people to grasp, as well as to make it easier to focus on the most important aspects of SEO for individual businesses.

书名: SEO Warrior

作者: John I. Jerkovic

出版社: O’Reilly

出版日期: 2010年

文档格式: PDF

文档大小:7.34 M

内容简介: I wrote SEO Warrior with a diverse audience in mind. This book is aimed at webmasters, web owners, IT professionals, savvy marketers, and anyone interested in the topic of SEO. I cover many tools and concepts, all of which can help bring your site to the next level. This book is different from other SEO books in its breadth and depth of coverage.

Getting to the top of search engine results often requires multiple factors to work in your favor. SEO is not a one-time thing. If you are thinking of creating a new site, read this book before making your move. If you already have a site, you may want to do the same or just skip to your particular area of interest. Accordingly, you can read SEO Warrior from cover to cover or use it as a reference. I recommend going with the first approach and then coming back to the book as you see fit.